AI for GTM & Ops Leaders (SF Knowledge Share)

About this event

AI for GTM & Ops Leaders****What best-in-class SF teams are doing with AI across sales, marketing and operations

🚨 Limited to 20 spots📍 In person, Sydney City👥 For executives, GTM leaders, operators, founders and transformation teams

AI is no longer just a productivity tool.

The best teams in San Francisco are using AI to redesign how work gets done across sales, marketing, customer success and operations.

They are not just “using ChatGPT more.”

They are building AI-powered sales research systems, automated outbound workflows, internal copilots, marketing content engines, customer insight workflows and AI agents that reduce manual admin.

This 3-hour executive workshop gives leaders a practical view of what best-in-class AI usage looks like, and how to bring those patterns back into their own teams.

What you’ll cover

  • What is happening at the frontier of AI adoption in San Francisco
  • How AI-native teams are using tools like Claude, ChatGPT, Cursor, Manus and AI agents
  • What “good” looks like beyond basic prompting
  • Which sales, marketing, CS and ops workflows are being automated first
  • How to identify high-ROI AI use cases inside your own team
  • How to move from scattered experiments to a more structured AI operating system

What’s included

  • AI landscape briefing for GTM and ops leaders
  • Real-world examples from AI-native teams
  • Practical workflow demos
  • Use case mapping across sales, marketing, CS and operations
  • Build Club AI adoption templates
  • Facilitated team discussion and planning

Who it’s for

Built for leaders responsible for growth, execution and operational performance, including:

  • GTM, sales, marketing, ops and CS leaders
  • Founders and executives
  • Strategy and transformation teams
  • Business leaders trying to make AI practical inside their organisation

No technical background required.

You’ll leave with

  • A clear view of how leading teams are using AI today
  • A mapped list of AI opportunities across your team
  • 2–3 priority workflows to start with
  • Templates for identifying, prioritising and rolling out AI use cases
  • A clearer roadmap for moving from AI experimentation to AI-enabled execution

Example workflows we’ll cover

AI SDR workflows, sales research, account planning, personalised outbound, CRM updates, follow-up automation, marketing content engines, customer insight mining, internal knowledge assistants, ops automation and GTM reporting.

Seats are limited

If your team has been talking about AI, but still hasn’t translated it into better sales, faster execution or stronger operations, this session is designed to help you make the jump.

Come to understand what the best teams are doing. Leave with a practical view of what your team should build next.

Your hosts

Annie LiaoBuild Club FounderEx-BCG AI consultantEx-Relevance AI

Talin RocheInstructor of Manus AcademyAI Engineer / E-learning expert100+ hours teaching AI

Clinton LuiEx-AWS AI Solution Engineer / AI EngineerEx-Artificial Analysis